Calendar of events

WIN workshop - Impact & Research Communication Skills

Impact & Research Communication Skills

This workshop is designed to develop the necessary skills for effectively communicating the significance of your research, particularly outside the immediate environment of fellow-specialists in your own discipline or subject area. The relevance of this training will be far-reaching in a range of contexts central to any researcher’s career (grant applications, presentations, publications, job applications, public engagement, and all forms of contact with the media). It answers a pressing need in the current climate for researchers to engage with wider audiences and show the social relevance of academic research and responds to the increasing requirement on the part of funding bodies for the research they support to have a demonstrable impact outside the academy.

There are practical skills-based exercises and opportunities for discussion throughout.

Making the case for why your research matters
- Key skills for engaging non-specialists and getting their attention
Looking beyond the case study
- The micro and the macro dimensions of your research
Defining your contribution to the field
- What is the nature of your intervention, and what difference will it make?
Making the headlines
- Finding the story in your research, and how to announce it
Closed and open-ended research
- Nailing the facts / pointing outward and onward
Generative research
- Where does it lead, beyond the terms of the case you have chosen to study?
- What further research will it help to stimulate and promote?
Outcomes and benefits
- Implications and applications – what’s in it for anyone else?
Impact
- Brainstorming ideas for your project